On April 3, the 19th Peach Blossom Culture and Tourism Festival commenced at the Daigu Area of Yimengshan UNESCO Global Geopark in Mengyin County. Against a breathtaking backdrop of peach blossoms blanketing the mountains and the unique Daigu landform, the event attracted over 80 travel agencies, 20 cultural and tourism enterprises, and numerous social media influencers to this spring celebration.

The opening ceremony featured a centralized signing session among travel agencies and the launch of the "Revitalizing the Gu Township through Art" creative competition. Simultaneously, the "Rural Revitalization Quality Products Exhibition" showcased local specialties. Partner enterprises of Yimengshan UNESCO Global Geopark, including Mengyin Changlu Sister-in-Law Pancake Processing Factory, Mengwang Peach Wood Crafts Co., Ltd., Shandong Bianjia Flavored Food Co., Ltd., and Mengyin Master Fu's Bachelor Chicken Trading Co., Ltd., highlighted their distinctive products. At the exhibition booth of Mengyin Changlu Sister-in-Law Pancake Processing Factory, crowds gathered to admire the craftsmanship of intangible cultural heritage inheritor Xu Haixia. She skillfully molded paper-thin pancakes into lifelike "blossoms." These edible pancake flowers, blending culinary art with cultural heritage, drew enthusiastic praise from visitors. While demonstrating her techniques, Xu shared stories behind the pancakes' regional significance and invited guests to "savor the pancake flower feast and explore the vast peach forests".




